Filter
Top Products
Customer Assistance and
Information
Customer Satisfaction Procedure
Your satisfaction and goodwill are important to
your dealer and to Cadillac. Normally, any concerns
with the sales transaction or the operation of the vehicle
will be resolved by the dealer’s sales or service
departments. Sometimes, however, despite the best
intentions of all concerned, misunderstandings can
occur. If your concern has not been resolved to your
satisfaction, the following steps should be taken:
STEP ONE: Discuss your concern with a member of
dealership management. Normally, concerns can
be quickly resolved at that level. If the matter has
already been reviewed with the sales, service or parts
manager, contact the owner of the dealership or
the general manager.
STEP TWO: If after contacting a member of dealership
management, it appears your concern cannot be
resolved by the dealership without further help, in the
United States, call the Cadillac Customer Assistance
Center, 24 hours a day, at 1-800-458-8006. In Canada,
call the Canadian Cadillac Customer Communication
Centre at 1-888-446-2000.
We encourage you to call the toll-free number in order
to give your inquiry prompt attention. Have the
following information available to give the Customer
Assistance Representative:
• Vehicle Identification Number (VIN). This is
available from the vehicle registration or title, or the
plate at the top left of the instrument panel and
visible through the windshield.
• Dealership name and location.
• Vehicle delivery date and present mileage.
When contacting Cadillac, remember that your concern
will likely be resolved at a dealer’s facility. That is
why we suggest following Step One first.
STEP THREE (U.S. Owners): Both General Motors
and your dealer are committed to making sure you are
completely satisfied with your new vehicle. However,
if you continue to remain unsatisfied after following the
procedure outlined in Steps One and Two, you can
file with the Better Business Bureau (BBB) Auto
Line Program to enforce your rights.
The BBB Auto Line Program is an out of court program
administered by the Council of Better Business
Bureaus to settle automotive disputes regarding vehicle
repairs or the interpretation of the New Vehicle
Limited Warranty. Although you may be required to
resort to this informal dispute resolution program prior to
filing a court action, use of the program is free of
8-2