8 9
ASUS celebrates another year of business excellence in 2011. Acheiving a 145% growth rate last year, ASUS is the
only PC brand to display strong expansion for 12 consecutive quarters, despite prominent seasonal factors and a tough
global macro-economic landscape with deep impact on Southeast Asia markets and consumption.
Commenting on this, Rex Lee, Regional Director of Southeast Asia for ASUS said:
Due to consumer trust in ASUS quality and innovative designs, the
company has become one of the regional top two notebook brands
based on 2011 whole-year performance.
VENDOR
ACER
HP
Toshiba
Dell
Lenovo
ASUS
RANK
1
3
4
5
6
2
SquareTrade, the largest independent warranty service provider in the United States,
published a report that analyzed the failure rates of over 30,000 new laptop computers
manufactured by the leading nine notebook brands over the past 3 years. A minimum of 1,000
notebooks from each brand were sampled.
SquareTrade Report Disclaimer
• As there is no sharp line that divides the definition of a netbook and laptop computer, SquareTrade has used the price point of under $400 to define the netbook category in this analysis
• Only malfunctions reported directly to SquareTrade are included in the data. Other malfunctions, including software issues handled directly by the retailer, problems associated with product recalls, and those fixed by
software/firmware updates, may not be represented in this data
• We did not take into consideration purchase locations
• The document and all of its contents are provides as-is. SquareTrade has made efforts to ensure that the data and conclusions we present are correct, but makes no warranty, express or implied about the data
accuracy of the data
ASUS - A Top 2 Notebook Brand
in South East Asia
Survey of 30,000 Laptops Lists
ASUS as Top in Reliability Rankings
“New
ideas and
technologies
pave the way
for success”
“ASUS greatly appreciates the
recognition we and our products
receive from consumers, and would
like to thank all channel partners for
their great support. We will continue
to provide the best quality products
through consistent innovation and
persistent perfection.”
With three year malfunction rates under 16%, laptops from ASUS are nearly 40% more reliable than HP, the worst performer in
this study. HP, the industry leader, which shipped nearly 16 million laptops in the past year according to IDC, ranked dead last in
this reliability study with over one-fourth of laptops expected to malfunction in three years. Gateway and Acer, the no. 2 maker of
laptops, were also nearly unreliable as HP, with an expected malfunction rate of over 23% (page 6).
Source: www.squaretrade.com/pages/laptop-reliability-1109/
Square Trade, 2009/Nov/16th, Report”1 in 3 laptops fail over 3 years”
TOP IN RELIABILITY
